Cookie Policy
Last Updated: May 28, 2026
1. Introduction
Welcome to Taco Time. We are committed to being transparent about how we collect and use data related to your visit to our website. This Cookie Policy is intended to provide you with clear and comprehensive information about the cookies and similar tracking technologies we use, why we use them, and how you can manage your preferences.
This policy applies to all pages and services available through our website at meal-tacotime.click. It should be read alongside our Privacy Policy and Terms of Service, both of which are available on our website.
We operate in the United States and comply with applicable federal and state laws, including the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) for California residents, as well as the Federal Trade Commission (FTC) Act, which governs unfair or deceptive practices in commerce, including online tracking disclosures.
2. What Are Cookies?
Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. These files are stored in your web browser and allow websites and third-party services to recognize your device and remember certain information about your browsing activities.
Cookies serve many important functions on modern websites. They allow websites to remember your preferences, keep you logged in, understand how you interact with the site, and deliver more relevant advertising. Without cookies, many website features would not function properly, and your browsing experience would be significantly less personalized and efficient.
2.1 How Cookies Work
When you visit meal-tacotime.click for the first time, our server sends a cookie file to your browser. Your browser then stores this file on your device. On subsequent visits, your browser sends the cookie back to our server, allowing us to recognize you and recall your preferences or session information.
Cookies can be set by the website you are visiting — known as "first-party cookies" — or they can be set by third-party services that run content on the page, such as advertising networks or analytics providers — known as "third-party cookies."
2.2 Similar Tracking Technologies
In addition to traditional cookies, we may also use similar tracking technologies, including:
- Web Beacons (Pixel Tags): Tiny invisible images embedded in web pages or emails that help us understand how users interact with our content.
- Local Storage: A feature of modern web browsers that allows websites to store larger amounts of data on your device compared to cookies.
- Session Storage: Similar to local storage but the data is cleared when your browsing session ends.
- Fingerprinting: A method of identifying a device based on its unique configuration of browser, operating system, and hardware settings.
3. Types of Cookies We Use
We categorize the cookies used on our website into the following types based on their purpose and function:
3.1 Essential (Strictly Necessary) Cookies
These cookies are absolutely necessary for our website to function properly. They enable core features such as security, network management, and accessibility. Without these cookies, services you have requested — such as filling out a contact form or placing an order — cannot be provided. These cookies do not require your consent under applicable law.
Essential cookies are typically set in response to actions you take, such as logging in, filling out a form, or setting your privacy preferences. They are generally short-lived and expire when you close your browser.
3.2 Functional (Preference) Cookies
Functional cookies allow our website to remember choices you make and provide enhanced, more personalized features. For example, these cookies can remember your language preferences, your location (to show you relevant menu items or restaurant locations), or your past interactions with our site. The information these cookies collect may be anonymized, and they cannot track your browsing activity on other websites.
3.3 Analytics and Performance Cookies
These cookies collect information about how visitors use our website — for example, which pages are visited most often and whether visitors receive error messages from web pages. All information collected by these cookies is aggregated and therefore anonymous. We use this data to improve how our website functions, enhance our food offerings and user experience, and identify technical issues.
We use Google Analytics, a widely-used web analytics service provided by Google LLC, to help us understand how visitors engage with our website. Google Analytics uses a set of cookies to collect information and report website usage statistics without personally identifying individual visitors.
3.4 Advertising and Marketing Cookies
Advertising cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. These cookies remember that you have visited a website, and this information may be shared with other organizations such as advertisers. This means after visiting our website, you may see advertisements for Taco Time on other websites.
We use Google Ads and may use other advertising platforms to reach potential customers and track conversions from our advertising campaigns.
4. Specific Cookies We Use
The table below provides detailed information about the specific cookies used on meal-tacotime.click:
| Cookie Name | Provider | Type | Purpose | Duration |
|---|---|---|---|---|
_ga |
Google Analytics | Analytics | This is the main Google Analytics cookie. It is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request on a site and used to calculate visitor, session, and campaign data for site analytics reports. | 2 years |
_gid |
Google Analytics | Analytics | This cookie is set by Google Analytics and is used to distinguish users. It stores and updates a unique value for each page visited and is used to count and track pageviews. | 24 hours |
_gat |
Google Analytics | Analytics | This cookie is used by Google Analytics to throttle the request rate, limiting the collection of data on high-traffic sites. It helps manage the speed at which data is sent to Google Analytics servers. | 1 minute |
_gcl_au |
Google Ads | Advertising | This cookie is used by Google AdSense for experimenting with advertisement efficiency across websites that use their services. It is used to store and track conversions from Google Ads campaigns, helping us understand the return on investment of our advertising spend. | 90 days |
_ga_[ID] |
Google Analytics (GA4) | Analytics | This cookie is used by Google Analytics 4 to persist session state and track user interactions across pages. The [ID] portion corresponds to the specific Google Analytics property identifier for our website. | 2 years |
cookieconsent_status |
meal-tacotime.click | Essential | This cookie stores your cookie consent preferences. It remembers whether you have accepted or declined the use of non-essential cookies on our website, so we do not display the cookie consent banner on every visit. | 1 year |
PHPSESSID |
meal-tacotime.click | Essential | This is a general-purpose identifier used to manage user session variables on the server side. It is used to maintain your session while you navigate our website, including items in your cart, login status, and form data. | Session |
_fbp |
Facebook / Meta | Advertising | This cookie is set by Facebook to deliver advertising when users are on Facebook or on a digital platform powered by Facebook advertising after visiting our website. It helps us track conversions and re-engage visitors through targeted advertising. | 90 days |
locale |
meal-tacotime.click | Functional | This cookie stores your language and regional preferences so we can display content in the format most appropriate for your location and language settings. | 1 year |
cart_token |
meal-tacotime.click | Essential | Used to maintain the contents of your shopping cart or food order between page visits and browser sessions, ensuring your selections are preserved while you browse our menu. | 30 days |
5. Third-Party Cookies and Services
In addition to the cookies we set directly, third-party services that we integrate into our website may also set cookies on your device. These third parties have their own independent privacy and cookie policies, which govern their use of such information. We encourage you to review the privacy policies of these third-party services:
5.1 Google LLC
We use services provided by Google LLC, including Google Analytics and Google Ads. Google may use cookies and similar technologies to collect information about your use of our website and other websites. Google's use of advertising cookies enables it and its partners to serve ads to you based on your visits to our site and other sites on the internet.
- Google Privacy Policy: https://policies.google.com/privacy
- Google Analytics Opt-Out: https://tools.google.com/dlpage/gaoptout
- Google Ad Settings: https://adssettings.google.com
5.2 Meta Platforms, Inc. (Facebook)
We may use the Facebook Pixel and other Meta advertising tools to track conversions, build custom audiences, and run targeted advertising campaigns on Facebook and Instagram platforms.
- Facebook Privacy Policy: https://www.facebook.com/privacy/policy/
- Facebook Ad Preferences: https://www.facebook.com/ads/preferences
5.3 Network Advertising Initiative (NAI)
You can opt out of interest-based advertising from NAI member companies by visiting the NAI opt-out page: https://optout.networkadvertising.org
5.4 Digital Advertising Alliance (DAA)
You may also opt out of interest-based advertising from DAA participating companies by visiting: https://optout.aboutads.info
6. How to Manage and Control Cookies
You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences in several ways:
6.1 Our Cookie Consent Tool
When you first visit our website, you will be presented with a cookie consent banner that allows you to accept or decline non-essential cookies. You can change your preferences at any time by clicking the "Cookie Settings" link available in the footer of our website.
6.2 Browser Settings
Most web browsers allow you to control cookies through their settings. You can typically find these settings in the "Options," "Preferences," or "Settings" menu of your browser. The following links provide instructions on how to manage cookies in popular browsers:
- Google Chrome: https://support.google.com/chrome/answer/95647
- Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
- Apple Safari: https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac
- Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge
- Opera: https://help.opera.com/en/latest/web-preferences/#cookies
6.3 Mobile Device Settings
For mobile devices, you can manage cookie settings through your mobile browser settings or your device's privacy settings. Additionally, mobile advertising identifiers (such as Apple's IDFA or Google's Advertising ID) can be reset or limited through your device settings:
- iOS (Apple): Go to Settings > Privacy & Security > Tracking
- Android (Google): Go to Settings > Google > Ads
6.4 Google Analytics Opt-Out Browser Add-On
To specifically opt out of Google Analytics tracking across all websites, you can install the Google Analytics Opt-out Browser Add-on available at: https://tools.google.com/dlpage/gaoptout
7. Impact of Disabling Cookies
While you have the right to restrict or disable cookies, doing so may affect your experience on our website. The following describes the potential impact of disabling different categories of cookies:
| Cookie Type | Impact of Disabling |
|---|---|
| Essential Cookies | Our website may not function properly. You may not be able to complete food orders, access secure areas of the website, or use core features. We strongly recommend keeping these cookies enabled. |
| Functional Cookies | Your preferences (such as language settings or saved locations) will not be remembered between visits, resulting in a less personalized experience each time you visit our site. |
| Analytics Cookies | We will have reduced ability to understand how visitors use our website, which may limit our ability to improve our online ordering experience and website performance over time. |
| Advertising Cookies | You will still see advertisements from us on other websites, but they will be less relevant to your interests. You may see the same ads more frequently as they will not be frequency-capped based on your history. |
8. California Privacy Rights (CCPA/CPRA)
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA) regarding the use of cookies and the personal information they may collect. These rights include:
- Right to Know: You have the right to know what personal information is collected about you through cookies and how it is used.
- Right to Delete: You have the right to request deletion of personal information collected through cookies, subject to certain exceptions.
- Right to Opt-Out of Sale/Sharing: You have the right to opt out of the "sale" or "sharing" of your personal information, which may include certain advertising cookie activities. You can exercise this right by clicking the "Do Not Sell or Share My Personal Information" link in the footer of our website.
- Right to Limit Use of Sensitive Personal Information: Under CPRA, you have the right to limit the use of sensitive personal information, if applicable.
- Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights.
To exercise your California privacy rights, please contact us using the information provided in Section 10 of this policy.
9. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legal requirements, or our business practices. When we make significant changes, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you by displaying a notice on our website or by other means.
We encourage you to review this Cookie Policy periodically to stay informed about how we are using cookies and related technologies. Your continued use of our website after any changes to this Cookie Policy constitutes your acceptance of such changes.
10. Contact Us
If you have any questions, concerns, or requests relating to this Cookie Policy or our use of cookies and tracking technologies, please do not hesitate to contact us:
Taco Time — Cookie Policy Inquiries
- Company: Taco Time
- Email: [email protected]
- Website: meal-tacotime.click
We will respond to all inquiries within a reasonable timeframe and no later than 45 days as required under applicable United States law. For California residents submitting CCPA/CPRA requests, we will respond within 45 days and may extend this period by an additional 45 days where reasonably necessary, with prior notice.